Client relationship management training
Learn how to foster positive working relationships with stronger client communication skills.
Improve your client communication skills
Do you often leave a client call wishing you had something more substantial to say? Or perhaps you’ve noticed a client growing frustrated, distant or reluctant to sign off further work. We are often well-prepared for big pitches and presentations, but the day-to-day interactions we have with our clients deserve our attention too. Afterall, these regular, lower-stakes conversations form the basis of our working relationships.
The client relationship can be an awkward one to navigate; striking the right tone between personable and professional isn’t always easy. But when you understand your client’s perspective, you’re in a better position to hold fruitful, honest discussions to your mutual benefit.
Client Relationship Management training teaches you how to nurture your client relationships. We’ll help you ask the right questions so you can see things from your client’s perspective while tailoring your approach to their requirements. After receiving support from the Maryanne Johnston team, you’ll know how to confidently conduct yourself in every interaction, from off-the-cuff conversations to important meetings.
What to expect from client relationship management training
Stronger client communication skills
Our programmes combine theory and practice, giving you ample opportunity to refine your interpersonal skills and understand the psychology behind effective communication.
Happier clients
Set yourself up for success. Gain a better understanding of your client and improve your career prospects.
Quick progress
With expert guidance and instant feedback, you’ll quickly build the self-awareness to put your learnings into practice.
Brilliant programme, providing us with the perfect building blocks for future client interactions and presentations.
Flora Swinburne
Galbraith
I came away with a new found confidence in my ability to communicate and promote both myself and my company which I have never had before, a complete transformation from where I started in the morning!
Russell Porter,
Galbraith
Maryanne has given me the tools I need to deliver presentations that will make a difference to the audience and land the messages I want to deliver.
Russell Peake
Head of Opthalmic Lens Development, Specsavers
What client relationship management training could look like
While there’s no one-size-fits-all approach, we’ve outlined some of the areas we could cover as part of client relationship management training.
Learn how to earn your client’s confidence.
We may cover:
- Understanding your client’s circumstances and challenges
- Active listening and paraphrasing skills
Learn how to develop a warm relationship with your client.
We may cover:
- Striking the right balance between personable and professional
- Being friendly without being fake
- Tailoring your approach to individual clients
Learn how to prepare for every interaction – whether it’s a quick call or a major meeting.
We may cover:
- Anticipating your client’s needs
- Reaching a productive outcome
- Presenting solutions, not problems
- Reducing actions for your client
Learn how to navigate contact with clients while maintaining good boundaries.
We may cover:
- Setting parameters and expectations
- Keeping your client informed without overwhelming them
- How to keep conversations on track
Learn how to achieve positive outcomes during negotiation discussions.
We may cover:
- Communicating value to your clients
- Negotiating contracts and agreeing terms
- How to avoid losing out to a competitor
How is presentation skills training structured?
All of our support options are completely tailored to your requirements. Before we get started, we’ll discuss the goals you hope to achieve and where you need most support.
After that, we’ll recommend a series of around four to six sessions, depending on your needs. Coaching sessions last around two hours each, and are ideally held at weekly intervals to give you enough time to put your learnings into practice.
Coaching can be delivered in-person or online in a one-to-one or small group setting.
Similar support
Client pitches
Investment pitches
Communication skills for leaders
Talk to us
Want to arrange coaching, or need help choosing the right support? Our team is here to help. Please fill out the form to get in touch.